Recraft

Recraft is an AI image generation tool specialized for designers, with a focus on vector-style graphics, icons, and brand illustrations. Unlike photo-focused generators, Recraft produces SVG-exportable vector art, consistent icon sets, and illustrations that maintain a coherent visual style across multiple generations. Brand designers, UI/UX designers, and marketers use Recraft to generate icon sets for interfaces, create consistent illustration libraries, produce vector art in specific styles, and develop brand visual language quickly. The Style system lets users create and lock a visual style that all new generations match. Recraft's vector-first approach and designer-focused feature set distinguish it sharply from tools like Midjourney: it is built for design production workflows rather than artistic image generation. Its consistent style generation is particularly valuable for brand identity and UI design work.