Framer started as a high-fidelity prototyping tool for designers and has evolved into a full website builder with AI generation capabilities. Describe your website, and Framer generates a complete, styled, responsive site ready to publish - no code required, but with enough flexibility for designers to customize every detail. The AI generation produces real, publishable websites rather than static mockups. CMS features handle blogs and content. Custom domains, hosting, and SEO settings are managed within the platform. The design tools remain professional-grade for teams that want fine-grained control. For designers who want to move from concept to live website faster, and for founders who want a professional web presence without hiring an agency, Framer occupies a compelling position between generic website builders and expensive custom development.